About the SwimWays® brand
When you think of SwimWays®, think of fun! SwimWays® provides your family with the swimming pool toys, pool floats, decorations, games, swim training gear and more that can turn an ordinary day at your pool into a Water-Full day. Some of the more well-known SwimWays® products you may have heard about include the Spring Float® line of pool floats, Toypedo®, Power Swimr™, and Rainbow Reef®. Our exclusive partnership with Disney® and Marvel® brings you pool toys and floats featuring classic characters such as Disney Princess, and new kid-favorites like Iron Man.
About the Swimways Corporation
Swimways Corporation is based in Virginia Beach, Virginia. We are a privately owned leisure and recreational water products manufacturer whose mission is making free time more fun through innovation. We are a company rich in traditional values and are respected for the quality and integrity of our products and services.
With distribution in over 35,000 storefronts, we market three unique brands: SwimWays®, Kelsyus® and COOP®. With offices in Hong Kong and the United States, our company's diverse staff is passionate about developing fun and engaging products for kids and adults.
We are equally passionate about making sure kids are safe in and around the water and believe learning to swim is an important life skill. We have been helping to teach kids to swim for over 40 years through our line of swim training products, SwimWays® Swim Steps™. In January 2007, SwimWays entered a corporate partnership with Operation Smile, a charitable organization that provides free surgeries to repair cleft lip, cleft palate and other facial deformities for children around the globe. Through the purchase of Swim Steps products, our customers have helped us support Operation Smile's work for over 5 years. In 2013 we expect to reach $1 million dollars in donations to this cause dear to both our and our customers hearts - thank you so much for your support!
Our goal is simple: to continue to provide you with the most entertaining and fun products that feature only the very best value, quality, style and innovation you have come to expect from the SwimWays®, Kelsyus®, and COOP® brands. If for any reason you are not satisfied with our products, please contact us. We're here to help!